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AT&T is smart in a business sense. Subsidize prices on the phone so people think "$199 for a new 3G iPhone!! Wow what a price." Then, they get hit with an extra $10 a month for the data plan. . . over the 2 year contract AT&T makes an extra $240 off the data plan than before, so it probably covers cost. Gotta love good business moves, but hate it when you aren't the one making them.
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